Why I Sent It to Friends First
Strangers give you ratings, but friends give you signals. One of those was more useful when the book was not finished yet.
Tribe
It Is Out
There is a polished way to announce a book. I sat down to write it and could not find it.
Twenty-Five Copies, No Reviewers
Twenty-five paperbacks, twenty-five envelopes, twenty-five names I knew before the manuscript did. I got the most useful notes I have ever received.